Based on the search results, here are some common challenges faced by multicultural entrepreneurs when building a brand identity: 1. Language and communication barriers: Effectively communicating brand messaging across different languages and cultural contexts can be...

Improving The Customer Experience In 2021: A CX Checklist
By Carina Rolley A new year is here, and with it comes a new opportunity to improve the customer experience. This is mission critical for brands. Studies have found that about one-third of consumers worldwide will abandon a brand after just one bad experience. That...
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By Kevin Payne The impact of the COVID-19 pandemic on businesses across all industries around the world has made resilience more relevant and necessary today. A resilient...
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By Annie Pilon Most entrepreneurs want to build businesses that stand the test of time. But so many are too busy with the immediate needs of their operations that they don’t...
Colombian Latino Immigrates At Fifteen Becomes US Citizen, Accountant And Small Business Owner
By Carlos Garcia Striving to succeed to live the American dream and contributing to the U.S. economy. Fabio Vasco came to the US as a teenager – 15 to be precise. But this...
Steve Case-Backed Venture Capital Firm Unveils $2 Million Fund For Black Entrepreneurs
By Connie Lin Three Black-founded startups will win the investments from VC firm Revolution and Morgan Stanley’s Multicultural Innovation Lab. Since June, as waves of...
8 Effective Small Business Expansion Tips To Grow Beyond Your Current Status
By David William Eventually every small business owner wants their business to grow and expand. But how do you grow a small business into a big one? What are some of the...
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