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Identifying potential customers in a new market involves a multi-faceted approach that includes market segmentation, understanding consumer behavior, and leveraging data. Here are some strategies to identify potential customers: Segment Your Potential Customers...
Scaling a service-based business in a new market involves several strategic steps. Here are some effective strategies based on insights from various sources: Focus on Profit and Process Ensure that your service margins are high enough to cover the increased labor...
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By Jimmy Magahern Ashley La Russa cringes a little every time she hears the term “minority-owned business.” “When I saw your email about doing a story on minority-owned businesses, I was just like, ‘Ugh, we gotta phase that term out!’” she said, with a laugh. “We see...
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by KALINA BRYANT. A growing number of minorities in the technology industry have been making a bold decision to step away from their corporate roles and pursue...
Building wealth is not about having a bigger house, a better car or the fanciest vacations. It is about having enough money to pay your bills and sustain a desired...
By Molly Grace You don’t necessarily need to be a US resident or citizen to buy a home here. Even individuals without documentation permitting them to live and work in...
By Kelli Washington The current realities of the world are emotionally taxing for everyone—pandemic disparities, racial injustices, political division, bodily autonomy—the...
